Buyer conversations
Follow the complete buying journey and discover which brand the assistant chooses at the end — not only the one it mentions first.
How one recommendation changed
Illustrative view based on a real conversation about running shoes
Illustrative data
- ASICS
- Kiprun
- Decathlon
From an answer to information you can interpret
Describe the buyer
Add what they want to buy, who they are, their country and their language.
Let the decision develop
The buyer asks follow-up questions, raises concerns and compares alternatives with ChatGPT and Gemini.
See who wins
Compare appearances, recommendations and the final choice, with the complete conversation as evidence.
Every metric, with the exact line behind it
"ASICS offers several supportive options that work well for new runners."
"Kiprun is worth considering if keeping the price down is important."
"Given that concern, buying from Decathlon would be the most practical choice."
The recommendation can change before the decision
A single question shows the first answer. A real purchase, however, usually involves follow-up questions, doubts, budget limits and comparisons. The recommendation can change several times along the way.
Buyer conversations creates simulated buyers who talk to ChatGPT and Gemini like a real person would: they explain what they need, raise objections and refine their decision. The report shows whether your brand appears, whether it is recommended and which brand each assistant chooses at the end.
From the first suggestion to the final choice
In a conversation about running shoes for a beginner, ChatGPT started by recommending ASICS. When the buyer explained that they were over budget, the recommendation moved to Kiprun. After a question about returns, the final choice was to buy from Decathlon.
Reading only the first answer would have produced ASICS as the result. The complete conversation showed who came closest to winning the sale.
What you can discover
- Whether you appear without being named. Buyers start without knowing your brand, so every appearance happens naturally.
- Whether you are recommended. Separate simple presence from being an option the assistant advises someone to buy.
- Who wins the final decision. See which brand the assistant chooses when the buyer is ready to decide.
- Who appears instead of you. Discover other brands even when they were not on your initial list.
- What the assistant values and criticizes. Every conclusion keeps the assistant's exact words.
- Which sources influence the answer. See which websites are consulted and linked, and whether yours is among them.
- How the result changes by assistant. The same buyers talk to ChatGPT and Gemini, making the comparison like for like.
A comparison under the same conditions
You describe what your customer wants to buy, who they are, the country and the language. MentionScore creates the buyers and gives both assistants the same starting point. This lets you compare their answers without giving one conversation an advantage.
Every figure is supported by the conversation that produced it. You can read the complete exchange and see the exact line behind an appearance, criticism or final recommendation.
Information that leads to action
The result does not end with a score. It can uncover a website where you should appear, a criticism worth addressing, a missing page on your site or a brand winning decisions before it was even on your radar.
By repeating the analysis with comparable buyers, you can see whether your team's actions change recommendations and decisions over time.
Built to make every result easier to understand
It measures the decision
A first mention does not reveal which option survives the buyer's doubts and objections.
It uncovers unexpected alternatives
See brands the assistants introduce even when they were not on your initial list.
It turns findings into action
Identify influential websites, repeated criticism and missing information that could change the next decision.
Frequently asked
Do buyers already know my brand?+
No. The brand is not given to them, so an appearance or recommendation happens naturally during the conversation.
Are ChatGPT and Gemini compared fairly?+
Yes. Both receive the same buyer and starting question, in the same country and language.
Can I read the whole conversation?+
Yes. The full exchange remains available, including the exact words behind each finding.
Other features
Find out what AI says about your brand
Start by reviewing the questions MentionScore prepares for you.